Welcome to the BookWebs Blog
From time to time, we will post articles of interest to authors. We hope you find them useful. You might also be interested in our guide to planning an author's website.
An email newsletter can be a useful way for authors to keep in touch with readers. It gives you somewhere to share book news, offer a glimpse of your writing life and remind people about your work.
However, starting a newsletter does not automatically create an ...
If your books are sold on Amazon, readers may click your name to find out more about you. Amazon Author Central lets you manage the author page they see, including your biography, photograph and list of books. It is free to join and worth setting up even if you ...
If you are planning an author website, you will probably come across three popular options: WordPress.org, WordPress.com and Squarespace.
Unfortunately, the names do not make the choice particularly clear. WordPress.org and WordPress.com are related, but they ...
Choosing colours for an author website can be surprisingly difficult. There are thousands of possible shades, and a colour that looks attractive on its own may not work well when it is used across an entire website.
The good news is that you do not need a ...
When a new website is launched, it is easy to think of it as a finished product. The design is complete, the pages are working and everything looks as it should. However, a website is not like a printed brochure that can simply be left alone. It is made from ...
Choosing a web designer can feel like a daunting task, particularly if you are an author and have never had a website built before.
There are plenty of designers out there, and websites can vary enormously in price. It can be tempting to choose the cheapest ...
Yes. If you are wondering 'Can I have my author website redesigned?', the answer is definitely yes. Redesigning an existing author website can often be a better option than starting again from scratch.
Authors often come to us because their website was created ...
Your author website doesn't need to be flashy or complicated. It needs to help readers discover your books, learn about you and find the information they're looking for quickly and easily. However, there are some common mistakes on author websites that can prevent ...
Book giveaways are a popular way for authors to get their books in front of new readers.
The basic idea is simple: you offer one or more copies of your book as a prize, usually in return for people entering a competition or signing up for something such as your ...
Once your author website is up and running, how often do you actually need to update it?
The short answer is: there isn't a fixed schedule.
You don't need to change your website every week simply to keep Google happy, and you certainly shouldn't make changes ...
Choosing someone to design your author website can be surprisingly difficult.
There are thousands of web designers and website companies offering their services, from large agencies to individual freelancers. Prices can vary enormously, and it isn't always ...
If you're an author, you may wonder whether you really need a blog on your website.
After all, you've already written a book. Do you really need to keep writing articles as well?
The answer is not necessarily—but having a blog can be extremely useful if you have ...
AI can be a useful marketing assistant for authors—but it shouldn't become the author.
If you're a writer who finds book marketing difficult, tools such as ChatGPT can help with many of the jobs that tend to take time: generating ideas, planning campaigns, ...
If you're an author, you may already be wondering whether ChatGPT or any other AI platform could recommend your website to someone looking for a new author, a particular type of book or information about your work.
The answer is yes, it can.
But it isn't as ...
When someone signs up to an author's mailing list, you have a valuable opportunity to make a good first impression.
A welcome email is the first email a new subscriber receives after joining your mailing list. It may seem like a small detail, but it can play an ...
Changing web designers may seem daunting, but it doesn't have to be. With a little preparation and the right support, moving your website to a new designer can be a smooth and straightforward process.
There are many reasons why authors decide to make the change. ...
Publishing your first novel is a huge achievement—but it's only half the journey. The next challenge is helping readers discover it.
Many first-time authors worry that simply putting their book on Amazon or another online retailer will generate sales. ...
The short answer is yes—you can build your own author website. The better question is whether you should or can.
Thanks to modern website builders and WordPress, it's easier than ever to create a website without knowing how to write code. Many authors ...
If you're an author wondering whether your website can still be found now that people are asking ChatGPT, Gemini and Google AI instead of typing keywords into Google, the answer is yes. However, the way websites are discovered is changing.
Traditional SEO is ...
WordPress.org (often called "self-hosted WordPress") is widely considered the best choice because it gives you total ownership and complete freedom over your website. Unlike "all-in-one" builders like Wix or Squarespace, you aren’t renting a space on someone ...
When you display a plain text email address on your website, it is easily picked up by "spambots"—automated programs that crawl the web to collect addresses for marketing or phishing lists.
To protect your email address while still remaining reachable to your ...
A blog (short for "weblog") is a section of a website that features regularly updated content. It typically consists of individual articles or posts, often displayed in reverse-chronological order so that the newest content appears first.
Think of it as a digital ...
INFORMATION ON DOMAIN NAMES FOR AUTHORS
Every website needs a domain name. It is a unique address that computers (and human visitors) use to find your website on the internet.
A typical domain name looks like ...
Have a marketing plan
If you have spent a lot of time and effort writing your book and getting it published, the next step is to devise your marketing plan, set some time scales for implementation and decide how you are going to measure the success of your ...
There is no quick-fix solution for marketing your book.
Your first job should be to identify clearly your target audience and develop your marketing strategy aimed at that audience.
The first marketing tool you need is a website which provides a permanent ...
Looking to boost organic traffic to your website?
Start by conducting thorough keyword research to identify relevant terms for your subject matter area. Keywords can be related to you, the titles of your books, or targeting the subject matter area of your ...
When it comes to launching your website, one crucial decision to make is whether to have your domain and web hosting services from the same provider or different ones.
Many business owners may not realise that these are separate services, which can make the ...
WordPress websites require regular maintenance to ensure security, performance, and relevance.
Security
One of the most important reasons is software updates/security. With the platform's popularity, it becomes a target for hackers and malicious activities. ...
Some authors just use their normal Facebook page to promote their work on Facebook. This means that visitors can request to become your friend and you can request to become friends with other people. Personal pages are usually used by people who want to share ...
Your domain URL can be written in three ways, They will all lead your users to your website, but there are subtle differences:
https://mydomain.com - this is the full URL of your site. It is a bit like a postal address. It's the way your visitors (and your ...
So, what exactly is a website? A website can be described as a collection of web pages crafted using HTML or code (or created with user-friendly platforms like WordPress). These web pages are securely stored on a computer server, continually connected to the vast ...
The first stage in any author website project is to specify what pages you need on your site.
However, it is important to remember that it is not just the page count that affects how much you will pay for your site. In fact in some cases, page count is the ...
The cost of a website for an author can vary widely depending on several factors, including the complexity of the site, the features you want to include, the platform you choose, and the professionals you hire to help you build it.
To give you some rough ...
Having a website is crucial when it comes to marketing your ebook.
It serves as your virtual storefront, enabling you to reach a wider audience and showcase your work in a visually appealing and accessible manner.
With a dedicated website, you can create a ...
An author website is a valuable tool for connecting with readers, promoting your work, and building your online presence. The specific pages you need on your author website may vary depending on your preferences and goals, but here are some essential pages that ...
Choosing a domain name for your author website is an important decision as it represents your online identity and can impact your branding and visibility. Here are some tips to help you select a suitable domain name:
Keep it simple and memorable: Opt for a ...
As a new author, there are several strategies you can employ to increase book sales. Here are some effective approaches:
Write a compelling book: Ensure your book is well-written, engaging, and offers something unique to readers. Invest time in honing your ...
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